Mo Portugal

Active MO has emerged from the opportunity to satisfy ever more demanding and informed customers, looking for style at good prices.

This is how MO is born in 2013, a brand inspired by today's women and their families, with the mission to offer its customers products with style and great prices, always in line with fashion trends. The value proposition also includes an extensive offer of essentials products, also with a strong price position.

The MO brand is part of the Sonae group, which has been working textile retail for more than 25 years.

MO is a living, joyful, safe, practical and close brand to its Customers.

If we had to impersonate her, MO would be a woman. A woman who likes you, your family and your friends. That values ​​your work and your moments. A woman who is wife, mother and professional. A pragmatic but passionate woman, a woman who likes to live.

The MO will be the voice of this woman, the brand that will help her look even more beautiful and dress her family, always at the best prices.